Starter
$9.99 / month
1,000 credits each month
About 2 example research cycles*
- ✓ Full-depth personas
- ✓ Up to 25 personas per panel
- ✓ Public audiences + Q&A insights
- ✓ Public research panels
Room for your next question
Research at your pace.
Every plan includes full-depth AI personas. Choose the panel size and monthly research capacity that fit your work.
Start free: 750 trial credits, up to 10 personas per public panel. Create a free account
Growth
For regular research$29.99 / month
5,000 credits each month
About 11 example research cycles*
- ✓ Full-depth personas
- ✓ Up to 50 personas per panel
- ✓ API access
- ✓ Public research panels
Pro
$49.99 / month
10,000 credits each month
About 22 example research cycles*
- ✓ Full-depth personas
- ✓ Up to 100 personas per panel
- ✓ Custom prompts for research
- ✓ Public research panels
Advanced
$99.99 / month
30,000 credits each month
About 66 example research cycles*
- ✓ Full-depth personas
- ✓ Up to 250 personas per panel
- ✓ Optional private audiences
- ✓ Public or private research
Ultimate
$299.00 / month
100,000 credits each month
About 222 example research cycles*
- ✓ Full-depth personas
- ✓ Up to 1,000 personas per panel
- ✓ Optional private audiences + max credits
- ✓ Public or private research
Enterprise
Let’s talk
Discuss research needs beyond the standard plans.
- Custom research capacity
- Tell us about your workflow
*An example cycle is a 10-person panel (~270 credits) plus one panel question (~180 credits). Larger panels and additional questions use more credits. Monthly credits reset on renewal.
| Plan | Personas per panel | Credits | Private panels | API |
|---|---|---|---|---|
| Free | 10 | 750 once | No | No |
| Starter | 25 | 1,000/month | No | No |
| Growth | 50 | 5,000/month | No | Yes |
| Pro | 100 | 10,000/month | No | Yes |
| Advanced | 250 | 30,000/month | Yes | Yes |
| Ultimate | 1000 | 100,000/month | Yes | Yes |
Start with an example.
Explore an existing panel before choosing a plan.